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As consumers increasingly seek out functional foods and beverages, exotic and comforting flavors are both enticing and sought out in today's beverage market. K.C. Kuder, marketing communications...
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While vanilla leads as a top flavor profile across food and beverage categories, consumers are drawn to the profile now more than ever with its nostalgic appeal and ability to meet even the cleanest...
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What's new for flavor innovation in 2020? Alex Massumoto, Marketing Associate at Synergy Flavors, discusses upcoming trends and related flavor profiles as detailed in our Inspiring Flavors 2020...
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What's new in the world of dairy? Members of Synergy's Dairy Team spoke with Perfumer & Flavorist on what's happening in the dairy market and the impact plant-based alternatives will...
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Cold brew coffee and other beverage concentrates continue to stock grocery store shelves. This continuous trend not only creates new flavor and functional options for the everyday consumer but...
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Diet terms are no longer fads - they are lifestyles. From keto and paleo to plant-based, consumers actively seek food alternatives that fit their evolving habits, challenging food manufacturers to...
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Following on from the success of last year’s Flavors of the Future trends launch, Synergy Flavors has identified the flavors likely to be making a splash in the sports nutrition market, this time...
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As consumers actively seek functional benefits in their food and drink, formulators need to understand the taste attributes of the ingredients being used. William McCormack, Sr. Business Development...
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Synergy Flavors, Inc. aims to reinforce its position as an industry leader in corporate social responsibility with the recent completion of an ambitious expansion project at its US headquarters and...
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From hard seltzers and sparkling wines to mocktails and NA beer, clean label and reduced alcohol consumption has sparked a wave of innovation in the RTD alcohol space. Bill Aslanides, senior flavor...
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